Media thoughts gives me and other writers a chance to discuss how you can utilize all types of media to capture a larger customer reach. When you take the ideas of using different types of media from newspaper ads to magazine layouts offline and online, you begin thinking outside of the box. Together we can share a bigger story that takes your project to another level when you combine the ideas of branding and where to utilize that to it’s fullest possibility. New opportunities open up at different times for different people. Podcasting was a quiet world up until a few years ago when it’s popularity began to climb quickly as new audio series came out. It interested a new crowd that learned audio is a medium that works and reaches further than text or visual. That audience was once a crowd on the fringe and is reachable for your message.